Triumph at the Campaign Asia-Pacific Marketing Awards

At the recent Campaign Asia-Pacific Marketing Awards ceremony, Alexis LHOYER (Energy Engineering & Digital Systems, 2006, Amiens) , CEO Asia & Co-founder of Chab Agency, and his team enjoyed a real success.

With their One Shiseido Skytopia project, they shone, winning several awards in the categories in which they competed: gold for best virtual experience, silver for best B2B brand experience, and bronze for best immersive experience.

This project enabled over 600 beauty consultants from Korea, Greater China, Southeast Asia and Oceania to converge on a dynamic metaverse to take part in four immersive conferences organized by Shiseido Travel Retail. The event not only offered participants an in-depth understanding of the traveling consumer, but also showcased the Group's top-rated products and exclusive travel retail services.

Chab Agency, a turnkey corporate event management, digital and live events, experiential marketing, augmented/mixed reality and incentive travel agency. Working across a wide range of industries, their clients include prestigious names such as Chanel, LVMH, Accor, Ubisoft, and many more.

The Asia-Pacific Campaign celebrates ingenuity, impact and excellence in organizing distinctive events in diverse markets across the region, and Chab Agency's win alongside Shiseido is testament to their dedication to pushing boundaries and creating memorable experiences for their customers.